FACES: A full-scale content production for Training HUB

FACES is a production designed and executed entirely by Wedigital, with the goal of showcasing the quality of education offered by Training HUB, through real human stories.

The Objective

Our client, Training HUB, an educational institution, requested a multi-platform content campaign – suitable for both television and social media – that would combine visual quality with real emotional impact.

Our Strategy

The concept centered around a simple but powerful idea: former students of ΚΕΝΤΡΟ ΑΘΛΗΤΙΚΟΥ ΡΕΠΟΡΤΑΖ and NEW MEDIA STUDIES, the schools of Sports and Media journalism of Training HUB, sharing their personal experiences and how their time at the school helped shape their professional journeys. Authentic and straightforward, their stories reflect the real value of the learning they received.

We handled every stage of the project: from concept development and scriptwriting, to location scouting, set design, directing, filming, and post-production.

Results

The result was a versatile content package with consistent visual quality, designed to serve various media formats for TV and digital without losing its emotional core.

Conclusion

Our full rounded and creative approach helped the client acquire fresh and dynamic content that serves their strategic targets and enhances their corporate image.

📩 Get in touch with us to develop your next content production project together!